Hewden eyes centre stage for the 2016 Event Season

With the events and festival season fast approaching, national specialist equipment and crane hire firm Hewden has invested around £2m on a range of non-mechanical plant as it looks to hit the right note with event organisers.

More than 25,000 brand new fencing panels, 10,000 crowd control barriers and 1,500 ground mats have been added to Hewden’s inventory in anticipation of a bumper summer season.

This latest purchase of non mechanical equipment follows more than £25m worth of investment this year on products such as; SDMO generators, Firefly Hybrid generators, JCB skid steer and tracked loaders, Genie telehandlers and Todano cranes all of which will form part of the offering for Hewden’s newly created Events team

Hewden’s Sales Director – Events, Jeff Schofield believes that the hire firm is coming of age within the sector and is in a unique position to further its leadership position in what is commonly regarded as a fragmented sector among hirers.

“As a business, we’ve provided for many years a great material handling solution to the staging, structure and seating sector.  In preparation for the 2016 season we’ve taken a more market-focused approach. With a dedicated events team and substantial investment in the latest on-site event solutions, we’re gaining significant traction in this space,” said Schofield.

In the last month Hewden Events have won a string of new orders across music festivals and concerts, and blue chip sporting events where it will provide a range of solutions including fencing, crowd control barriers, front of house barriers, trackway, power, cranes and a range of event specific plant.

“Further innovation for 2016 will see the launch of the Event Renter a unique proposition that offers a pop-up rental depot that places Hewden at the heart of the event or festival build,” added Schofield. “It houses kit on-site and there is an engineer available 24/7. There’s even a shop which sells those regularly forgotten tools and items, we are delighted with the orders to date and the way the Event Renter has been received by the industry.”